Chances are if you've been on Amazon.com looking for a new tech product, you've seen a New Simple video. Hosted by Paul Hochman, the New Simple videos simplify, demystify, and explain how to use consumer electronics. Amazon also uses the New Simple to explain their own features like their Video OnDemand service and their Electronic Trade In program. Or, just go to thenewsimple.com to see some.

EP Edit and Design has cut and designed over 100 New Simple segments to date.